Small and Medium Enterprise and Cooperative Development Minister Dr Sithembiso Nyoni recently launched the Zimbabwe Fashion Council (ZFC) in Harare.

Mr Gatsura noted the need to unlock the full potential of the textile and fashion industry in the entire value chain.

The Zimbabwe Fashion Council Chairperson, Mr Partson Gatsura during the launch said: “We must promote the local fashion industry across the entire value chain so it can also contribute to the country’s GDP on a sustainable basis . The vision is that the industry be a catalyst for development.”

The government of Zimbabwe has played a role in reviving the country’s fashion and textile industry through the revitalization of David Whitehead Textiles.

Minister Nyoni also informed those who had gathered at the launch, that Zimbabwe was known for its cotton pick and material Lulu.

“Zimbabwe was known for its hand-picked cotton, the production of special Zimbabwean material called Lulu and companies such as Julie Whyte were very much well known Nationwide, regionally, and Internationally,” she said.

Minister Nyoni said those companies, contributed to ‘the national cake in a big way.

Present during the Zimbabwe Fashion Council were fashion designers and textile companies representatives.