Enock, the young & bold game changer to watch
From playing amateur football in the dusty pitches of Mutare in eastern Zimbabwe, to finding his name on the long-list of the Forbes 30 Under 30 entrepreneurship program, his story is indeed one that speaks of nothing but sheer determination, resilience, and passion.
Born Tinotenda Mangirande at the turn of the millennium, Enock Abraham is a fast-rising self-driven entrepreneur whose investment footprint is already indelibly visible in the South African food and beverages sector through Jango Kingz Food and Beverages, a company he co-owns.
Having tasted success early in life, the twenty-three-year-old Abraham will not lounge on his laurels and pop the champagne just yet. Rather, success has spurred the cogs of industry inside him to produce yet another enterprise: Exousia Food and Beverages.
Exousia Food and Beverages is an ambitious start-up out on a quest to hold its own in the competitive food and beverages market, buoyed by its flagship brand; Exousia Energy Drink.
Two major production plants for the product are already in the pipeline, one for South Africa, and another for Zimbabwe. The start-up is also on a drive to seek investment opportunities to realise it’s expansion goals.
For his efforts, tenacity and vision, Abraham recently made it to the nomination list of Forbes 30 Under 30 2023 and is optimistic he will make it to the shortlist of Africa ‘s brightest thirty young entrepreneurs aged under thirty years and get a chance to attend the prestigious summit in the city of Cleveland in October.
The annual Forbes junket will indeed unlock doors of opportunities for the youthful entrepreneur who dropped out of college due to social hardships.
Choosing not to fall prey to peer pressure like many youths in social predicaments tend to do, Abraham took the hard path to emancipation through entrepreneurship.
“It starts in the mind. Young people must change their mindset first”, he declares.
“Have the ability to see beyond your current circumstances. After you have a clear plan, then find a mentor, a figure who has already achieved that dream you want to achieve, learn from them. With this in place, you will be surprised by how much opportunities are around you.”
His vision extends further than enterprise. Abraham believes in the possibility of a United States of Africa where the motherland merges into a unitary state for economic and political consolidation. He also wishes to meet with the president of Zimbabwe, Emmerson Mnangagwa, whose “Zimbabwe is open for business mantra” he fully supports.
His role models, including cleric and businessman Uebert Angel, Rinos Mautsa and Shacky Timburwa, have inspired in him the vision of creating generational wealth, a vision which we all should share as a nation, what with the generous boon of mineral wealth the country is endowed with.
